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The strategic role of IR

Annegien Blokpoel acts as guest lecturer in the last lecture of the Rotterdam School of Managment international MBA course on Investor Relations. The overall programm of this course is managed by Gerard Mertens, Professor in financial analysis, RSM Erasmus University.
In her lecture she will address the functioning of the capital markets, the different type of investors and the relationship between IR and other parties in the capital markets. The focus of this course is financial marketing and includes a practical interactive workshop.